Most agencies will market the room. We will run the room.
Venue management · Venue marketingProduced shows · On site when the doors openThe Secret Squirrel Society Entertainment Group, Inc.
Why it is one team
Full venue management, venue marketing, and our own produced shows.
A venue does not fail because the poster was wrong. It fails because the calendar, the on-sale date, the artwork, the signage and the night itself were handled by five people who never spoke to each other.
Here that is one team: the same company works the date, writes the campaign, shoots it, prints the signage and is in the building when the doors open. A venue can take all of that or one piece of it.
What we do for a venue
Five things, and a venue can take all of them or one. The reason they are on one page is that they are run by one team, on one calendar.
Full Venue Management
Running the room day to day: the calendar, the bookings, the staffing, front of house and the operating detail that decides whether a night goes well before an audience arrives.
Venue Marketing
The season, the show and the single night, marketed as a campaign rather than a poster: artwork, print, signage, video, social and the on-sale schedule that holds them together.
Produced Shows
We produce our own work as well as presenting other people’s. A company that has put its own show on a stage understands the room from both sides of the curtain.
Event Production & Activation
The nights that are not a show: launches, private hires, festivals and sponsor activations, with the canopies, signage and printed collateral produced by the same team.
Media For The Room
Photography and video shot in the venue, for the venue — production stills, promo, sizzle and archive that the next season’s campaign is built out of.
The room is the last link in the chain.
A media production company that grew a marketing and advertising practice around its own cameras. Everything below is run by the same team, which is why the content, the campaign it belongs to and the night it lands on do not have to be scheduled across four companies.
- Media Production
- Media Training
- Marketing & Advertising
- Event Activation
- Photography
- Print & Signage
- Theatre & Venue Management
Four ways in
A venue that only wants the campaign should not have to read past a management pitch to find out we will do that too.
Take the room
Full management, where we operate the venue and carry the calendar, the marketing and the shows as one job.
Take the season
Marketing and production for a program somebody else operates: the campaign, the artwork, the print, the media and the activation, show by show.
Take the night
A single opening, launch or event, produced and marketed end to end, including everything that has to be printed and set up on the day.
Bring a show
Our own produced work, presented in your room.
Who we work with
We have done work for:
- Toad Suck Harley-Davidson
- Rock City Harley-Davidson
- Ft. Smith Harley-Davidson
- Bold Theatre
- The Rialto Community Arts Center
- Foundry Entertainment Hall
- Bold Studios LA
- Emailinfo@secretsquirrelent.com
- Arkansas511 N El Paso Road
Russellville, AR 72802 - West coast2201 E Willow Street
Signal Hill, CA 90755
- ScopeManagement, marketing, production
- Own workWe produce shows
- On siteOpening night included
Vendor & trade information
- Legal entityThe Secret Squirrel Society Entertainment Group, Inc.
- OwnershipService-disabled veteran owned. SDVOSB.
- StructureFounded 2007 as an LLC. Incorporated 2017.
- Clients since2010.
- CreativeDesigned in house. No brokered creative.
- W-9On file and available on request.
- AR sales & use tax permitApplied for. Not yet issued.
- AR resale certificateApplied for. Not yet issued.
- Service areaNorth America.